Hot Designs - pricing your project

"Don't spend much time on it"

"I needed this yesterday"

"I want to be the first listing on Google, this shouldn't be that difficult"

These are the expectations that make a designer's hair hurt.

PRICING

Rates
Hourly Design Rate: $75/hour
Higher Level Programming: Up to $100/hour
Updates: $75/hour - as needed (.25 hour minimum)

Estimates
Hot Designs will estimate your projects on an individual basis due to the nature of creative work. All work is estimated on an hourly basis, including all correspondence about the project, and administrative time to complete the job from start to finish. Initial consultations are at no charge up to .5 hours. Beyond that, consultation time is factored into the estimate as part of the project. Some of the work is done during estimating. All time spent is factored into the final estimate.


Websites Pricing Overview

Websites are estimated after a consultation with you about your needs. The estimate will fall into a range. If you need an exact number, budget for the top end of the range. If the work is done more quickly you will be billed accordingly.

Level 1   $1200-1500    A startup website. This may consist of a creative template and about 5-10 linked pages.

Level 2   $1501-$2499  This is a bit more creative with the design and concept. More linked pages (10-25), a bit more complex, better creative, slide shows, forms, calendars, and more.

Level 3  $2500-$4999  Crank it up even higher, more content and pages, add-ons, plug-ins, shopping areas and products, etc. Creative gets better and better.

Level 4   $5000 and up  The best of everything. More links, more content, more creative.. the sky, or your wallet, is the limit.

Simple web presence - basic for around $750 you can be up and running with limited content on your site. The look will be professional. This includes consulting with you about choosing and purchasing a domain name, setting up hosting and ftp access your new site, and building a basic site for you. The site will include a home page and a few links with simple content. This would be considered a down and dirty job, but it won't look dirty.


TIMEFRAME  Websites can take from one to six weeks to design. This time span relates to the above price tier, the smaller the site, the less time it will take.


SEO Search engine optimization, Google Analytics, and any on-going SEO changing items are billed separately and can be estimated with the requirements of the client. Search engines are complex, ever changing and there is never a guarantee that you will be highly ranked on Google.


Logos - Another Animal

The minimum cost for the most basic logo will begin at $225. Logos take time. Period. A logo is expected to stand the test of time. They aren't done in one pass. Unless you truly just need something thrown together for a specific limited time event, expect the logo to begin at $500 and go up from there. A general range will be between $500 - $2500. A wide range indeed but it's an open essay question.

What affects the cost of a logo
The amount of original ideas you want to be shown, the level of graphics and creativity or that "ah ha" factor you may be looking for, research, revisions, time spent on it. It takes a certain amount of research to explore your background, market, tastes, etc. before you even get over to the drawing board.